Jon Stromberg

More than 40 companies took part in THG’s hospitality offerings during last month’s Canadian Grand Prix in Montreal, with several calling the event a positive and unforgettable experience, says THG Worldwide CEO Jon Stromberg.

“The feedback from our clients at the 2010 Canadian Grand Prix affirms that our business is about more than hospitality—it’s about providing an exciting environment where memorable experiences help our clients achieve business development goals,” Stromberg says.

THG guests enjoy activities at the Restaurant Hélène de Champlain in Montreal

“This year’s event was another sell-out for us,” Stromberg says. “We’ve already had a strong number of clients renew for the 2011 Grand Prix and ask for hospitality options during other North American events.”

This year’s Canadian Grand Prix, which marked the return of the event to the Formula 1 circuit, saw McLaren driver Lewis Hamilton capture the checkered flag in a contest that saw multiple lead changes due to frequent pit stops to address tire wear issues.

Surrounding the race THG clients were able to enjoy full hospitality facilities at the Restaurant Hélène de Champlain (see photo at right). For pre-race warm-up activities, THG hosted celebrity and former Formula 1 champion Jacques Villeneuve, who shared an insider’s view of the race and Formula 1 events. After his presentation, Villeneuve met THG clients and signed autographs.

THG’s Montreal team coordinated client hospitality for the event, earning high marks from clients for their attention to detail and the accommodations provided to guests, Stromberg adds.

For more information about THG Worldwide’s hospitality programs to enhance your global business relationships, visit the company’s website.

About THG: THG (http://www.thgsports.com) is a leading provider of corporate hospitality programs during the world’s premier sporting events, including the World Soccer Championships, Masters, Singapore Grand Prix, and the Final Four. As a marcus evans company, all aspects of THG’s services promise a level of client focus and attention second to none.

THG Sports clients once again gave high marks to the company’s executive hospitality during the recent European swing of the Formula One circuit, with a majority renewing contracts immediately for 2010 F1 relating events, including the just-announced return of the Canadian Grand Prix in Montreal in June 2010, says THG CEO Jon Stromberg.

“Formula One events provide an exciting platform for our global-minded clients to enhance relationships with their best customers, while generating new business through networking,” Stromberg says. “Our clients consistently recognize that THG matches the excellence of Formula One races with 5 star service during each race, including on-site management to ensure ROI from all participating guests.”

During this month’s Italian Grand Prix in Monza, THG provided hospitality for more than 200 C-level clients from multi-national companies, including Bayer, Credit Suisse and Federal Mogul. “Our celebrity speaker, former Italian F1 driver Emanuele Pirro, proved to be a big hit,” Stromberg says.

THG also received positive client responses for hospitality it provided during the Belgian, Hungarian and German Grand Prix races this summer. “We continue to see strong year-to-year interest in Formula One events, and we’re excited to see the governing body for Formula One has agreed to bring the Canadian Grand Prix back to Montreal,” Stromberg says.

In years past, the Canadian Grand Prix has been a must-see event for Fortune 1000 companies with U.S. and Canadian operations. The event was not held this year, as organizers were unable to reach an agreement for a 2009 race.

“The news of the reinstatement in Montreal is already driving interest among our Fortune 1000 clients with North American operations to reserve their hospitality packages,” Stromberg says.

For more information about THG’s hospitality offerings during Formula One events around the world, click here.

About Jon Stromberg
Jon Stromberg currently serves as CEO of North America for THG Sports. Jon began his career at THG Sports in sales, progressing through the ranks to become CEO in October 2008. He attended DePauw University where he received a Bachelor’s degree in economics and communications and was a member of the Alpha Tau Omega Fraternity. Read more about Jon on the Web at:

Jon Stromberg Blog
Jon Stromberg on Naymz